{"id":10582,"date":"2025-04-15T21:01:30","date_gmt":"2025-04-15T21:01:30","guid":{"rendered":"https:\/\/usaontheweb.com\/clone1\/hot-head-burritos-wraps-q1-with-growth-innovation-and-industry-recognition\/"},"modified":"2025-04-15T21:01:30","modified_gmt":"2025-04-15T21:01:30","slug":"hot-head-burritos-wraps-q1-with-growth-innovation-and-industry-recognition","status":"publish","type":"post","link":"https:\/\/usaontheweb.com\/clone1\/hot-head-burritos-wraps-q1-with-growth-innovation-and-industry-recognition\/","title":{"rendered":"Hot Head Burritos Wraps Q1 with Growth, Innovation and Industry Recognition"},"content":{"rendered":"<div id=\"tps_slideContainer_214761\" itemprop=\"articleBody\">\n<p><img fetchpriority=\"high\" decoding=\"async\" title=\"Hot Head Burritos Wraps Q1 with Growth, Innovation and Industry Recognition\" src=\"https:\/\/www.restaurantnews.com\/wp-content\/uploads\/2025\/04\/Hot-Head-Burritos-Wraps-Q1-with-Growth-Innovation-and-Industry-Recognition.jpg\" alt=\"Hot Head Burritos Wraps Q1 with Growth, Innovation and Industry Recognition\" width=\"722\" height=\"481\"  ><\/p>\n<p><strong>Midwest-born burrito brand heats up 2025 with new openings, menu expansion and strategic expansion<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" title=\"Hot Head Burritos\" src=\"https:\/\/www.restaurantnews.com\/wp-content\/uploads\/2025\/04\/Hot-Head-Burritos-Wraps-Q1-with-Growth-Innovation-and-Industry-Recognition.gif\" alt=\"Hot Head Burritos Wraps Q1 with Growth, Innovation and Industry Recognition\" width=\"200\" height=\"200\">Dayton, OH\u00a0 (<u>RestaurantNews.com<\/u>)\u00a0 <strong><u>Hot Head Burritos<\/u><\/strong> entered 2025 with strong momentum, advancing its growth strategy through new restaurant openings, nationwide industry recognition and new menu innovations jam-packed with flavor that cater to a variety of diets and lifestyles.<\/p>\n<p>In March, the Ohio-based fast-casual concept celebrated a grand opening in Cincinnati, marking the first of several store launches planned for 2025. The brand also inked a five-store development deal in New Jersey, strengthening its presence in high-traffic, strategic markets across the U.S. Additional locations are currently under construction in Lima, Ohio, and Auburn and Bluffton, Indiana.<\/p>\n<p>Hot Head also delivered standout innovation in Q1 as the brand introduced a new steak marinade in partnership with Nestl\u00e9 Professional Solutions, elevating taste and performance across the menu. The updated steak was the centerpiece in the Steak Power Bowl \u2014 a high-protein, better-for-you dish designed for guests looking for a satisfying option without compromise. The brand also expanded its offerings with the introduction of Southwest Steak.<\/p>\n<p>The continued focus on crafting fresh, healthy choices with a range of tastes helped land Hot Head Burritos a coveted spot on <em>Flavor &#038; The Menu<\/em>\u2019s 2025 \u201cBest of Flavor\u201d list for its Ghost Pepper sauce.<\/p>\n<p>\u201cOur first quarter momentum reflects the strength of our team and our commitment to innovation,\u201d said Kelly Gray, co-owner and vice president of Hot Head Burritos. \u201cWe\u2019re committed to providing high-quality, craveable meals for our guests while helping franchisees grow profitable, sustainable businesses.\u201d<\/p>\n<p>Gray was also recently honored as a nominee in Fast Casual\u2019s 2025 Women in Leadership awards, a recognition of her role in driving company-wide progress. She, along with Marketing Director Peter Wiley, represented Hot Head Burritos at several key industry events this quarter, including the Multi-Unit Franchising Conference and Multi-Unit Restaurant Technology Conference, where Wiley was featured on the Optimizing Omnichannel panel.<\/p>\n<p>\u201cEverything we\u2019re doing is designed to create value \u2014 for guests, for franchisees and for the communities we serve,\u201d Gray said. \u201cAs the year continues, we\u2019re rolling out new operational tools, refining our marketing strategy and launching fresh menu innovations that reflect what today\u2019s guests actually want. These developments will continue to elevate the brand and strengthen our position in the market for long-term success.\u201d<\/p>\n<p>Founded in 2007, Hot Head Burritos has quickly become a Midwest favorite for its flavorful and fiery tacos, burritos, bowls and queso. For more information on new locations, menu items or franchising opportunities, visit <strong><u>HotHeadBurritos.com<\/u><\/strong>.<\/p>\n<p><strong>About Hot Head Burritos <\/strong><\/p>\n<p>Hot Head Burritos launched in Dayton, Ohio, in 2007 and has since expanded to 85 locations across eight states. Known for its bold flavors and variety, Hot Head offers a diverse menu of burritos, bowls, tacos, nachos, quesadillas and salsas \u2013 featuring 16 signature sauces ranging from Mild to Wild. With gluten-free, vegetarian and allergy-friendly options, there\u2019s something for everyone to enjoy. Select locations also serve beer and margaritas. Committed to delivering exceptional customer service, Hot Head fosters a supportive workplace where team members can grow personally and professionally. The brand remains actively involved in the communities it serves through local fundraisers, donations and sponsorships. To learn more and stay updated on what\u2019s next, visit <strong><u>HotHeadBurritos.com<\/u><\/strong> and follow us on <strong><u>Facebook<\/u><\/strong>, <strong><u>X<\/u><\/strong> and <strong><u>Instagram<\/u><\/strong>.<\/p>\n<p><strong>Contact:<\/strong><br \/>Laron Roland<br \/><u>Champion<\/u><br \/>469-951-0455<br \/>lroland@championmgt.com<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Midwest-born burrito brand heats up 2025 with new openings, menu expansion and strategic expansion Dayton, OH\u00a0 (RestaurantNews.com)\u00a0 Hot Head Burritos<\/p>\n","protected":false},"author":7282,"featured_media":10583,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1168],"tags":[],"class_list":["post-10582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/posts\/10582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/users\/7282"}],"replies":[{"embeddable":true,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/comments?post=10582"}],"version-history":[{"count":0,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/posts\/10582\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/media\/10583"}],"wp:attachment":[{"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/media?parent=10582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/categories?post=10582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usaontheweb.com\/clone1\/wp-json\/wp\/v2\/tags?post=10582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}