Affiliate Marketing vs Dropshipping: Which One to Choose?

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The modern marketing landscape is heavily influenced by e-commerce. Marketers predict that by the end of 2022, it will have grown to a startling $6 trillion in sales. So joining the bandwagon makes sense since you may expect a tremendous return on your investment. However, there are some choices you need to make if you want to get a return on your investment. For instance, you must decide between affiliate marketing and dropshipping. Although both of these businesses are means to distribute your goods to clients, each has unique qualities. How about we get to know their characteristics and then differentiate the two to learn which should we choose?

What is Affiliate Marketing?

affiliate marketing

One of the various online revenue streams that lack the formalities of a traditional corporation is affiliate marketing. A commercial marketing concept called affiliate marketing enables you to market and advertise other people’s goods and services through an affiliate network in exchange for a fee if any of the goods are sold as a consequence of your marketing efforts. It is a revenue-sharing and -generating mechanism that is mostly used by online stores like Amazon, Apple, and Sephora.

what is dropshipping

Not many people know about dropshipping but it is another passive revenue-generating business strategy in which a vendor or seller sells goods without actually keeping an active stock of those goods on hand. It is a business strategy that enables vendors to start selling goods without having to maintain a product inventory. This method of doing business removes the necessity for the expense of creating a new company. Dropshipping enables you to launch your company more quickly without having to worry about maintaining a product inventory.

Additionally, you don’t…

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